The BME Blog
Your destination for expert marketing, technology and leadership education.
10 Creative Techniques for Effective SEO Copywriting
Ever wondered how some content ranks higher on search engines while other posts seem to disappear? That’s the magic of SEO copywriting! It’s more than just inserting keywords – it’s…
AI in Marketing: Balancing Automation and Privacy
Can AI revolutionize marketing without creeping people out? That’s the challenge. AI in marketing is making campaigns smarter,…
Improve Your Viewer Experience: AI in Video Marketing
What if your videos could predict exactly what your audience wants to see—before they even know it themselves?…
Understanding the Impact of AI on Brand Sentiment
What if your brand had a reputation it didn’t even know about? Imagine thousands of customers talking about…
Techniques for Precision Targeting with AI
How would it feel to deliver the perfect marketing message at the exact time someone is ready to…
How to Use AI Analytics for Marketing Success
Ever feel like your marketing strategy is just throwing spaghetti at the wall and hoping something sticks? That’s…
Implementing Change Management Strategies in Your Business
In today’s dynamic world of business, change isn’t simply inevitable; it’s a constant. However, we can reduce potential…
How To Optimize Email Deliverability For Your Business
Ever hit “send” on an amazing email campaign, only to wonder if it actually reached your subscribers’ inboxes? …
16 Important KPI Examples in Marketing (That You Should Be Tracking)
It’s no secret that marketing requires copious amounts of time and money. Effective marketing strategies, from email campaigns…
Deliver Great User Experience with Stunning UI Design
Here’s a question that I want you to consider: what makes a great user experience on websites and…
The Future of Digital Marketing
As the world becomes more and more digital, more businesses are following suit and shifting their marketing efforts…
Social Media Marketing for Business
Is your business reaching your targeted audience and customers? Are you discoverable online? How important is social media…
Branding and Marketing: Making it Work Together
The power of branding should never be underestimated. A strong brand can make all the difference when it…
5 Steps to Stop Being Scared of SEO Outsourcing
For the past few weeks, we’ve been talking about search engine optimization — what it is, why you…
What SEO Outsourcing Means for You
Growing your business and finding customers and prospects is much easier when those individuals can find you on…
7 Things Your SEO Specialist Wants You to Know
Sometimes, it feels like your SEO specialist is speaking another language. You know work is being done on…
Sorry, no posts were found.
Reasons an Entrepreneurship Degree Earns You Credibility
Are you considering going to school for your entrepreneurship degree? While a college degree isn’t a prerequisite for…
How to Succeed at Social Entrepreneurship
In today’s business world, many entrepreneurs aren’t just looking to make money. The best minds in business use…
Business Mindset: Why Constant Improvement Is Key to Success
I recently shared this message with my team, and I wanted to share it with you as well.
What You Need to Know About a Marketing Plan Template
More than 9.6 million results appear when you search for a “marketing plan template” on Google, a huge…
15 Emerging Content Marketing Trends You Need to Know About
When it comes to content marketing, things change quickly and often. If you want to stay competitive, you…
A Simple Guide on How to Estimate the Time and Costs for Your next Project
I wonder how long that will take? I wonder how much it will cost? If you’re new in…
The Difference Between A Marketing Plan and The Right Marketing Plan
Marketing plans are designed to help spread brand awareness in an effort to grow your business and increase…
This Is Why You Need A Marketing Plan
Anything you wish to accomplish will need some kind of plan. As a business owner, your main goal…
Four Empowering Activities to Encourage Servant Leadership in Your Organization
Great companies rise and fall by the quality of their leadership. A true leader understands not only the…
What Servant Leadership Looks Like in a Business
Servant leadership works wonderfully in a business because it brings people together to focus on a common goal….
Avoid These 3 Ineffective Leadership Styles
It’s possible that even the most effective leaders can lose their way. We get it. It happens to…
The Impact of Servant Leadership on Your Team
Barking orders and being tough on subordinates may seem to command attention and establish respect on the surface….
The Entrepreneur’s Guide to Business Coaching
As an entrepreneur, it is your responsibility to find ways, methods, strategies, plans and techniques to make your…
5 Lesser-Known Benefits of Business Coaching
As companies evolve, business coaches are there to drive motivation, direction and collaboration. Business coaching carries obvious benefits,…
The Impact That Business Coaching Can Have on Your Team
“Coaching is unlocking a person’s potential to maximize their own performance. It’s helping them to learn rather than…
20 Tweetable Quotes on Revenue
Revenue is at the center of any business, and just about everyone has something to say about it….
This Marketing Advice Will Make You Cringe
While everyone has their own unique marketing strategies, certain tactics can hurt your bottom line. Any marketing agency…
5 Things You Can’t Afford To Get Wrong About Marketing
Per the Small Business Administration, any operation bringing in $5 million in revenue annually should allocate a minimum…
What You Need To Know About Business Coaching
Choosing to become an entrepreneur or your own boss comes with advantages — one of which is a…
Here Are the Best, Most Effective Coaching Styles
When you first begin learning about effective coaching styles, the number of options is often overwhelming. The good…
The Entrepreneur’s Guide to Business Coaching
As an entrepreneur, it is your responsibility to find ways, methods, strategies, plans and techniques to make your…
5 Lesser-Known Benefits of Business Coaching
As companies evolve, business coaches are there to drive motivation, direction and collaboration. Business coaching carries obvious benefits,…
The Impact That Business Coaching Can Have on Your Team
“Coaching is unlocking a person’s potential to maximize their own performance. It’s helping them to learn rather than…
20 Tweetable Quotes on Revenue
Revenue is at the center of any business, and just about everyone has something to say about it….