For many years Amy Smith juggled two drastically different jobs: her ‘real’ job as a nurse and a side gig designing websites. For ten years she was caught between both, and while she liked her nursing job, she was passionate about design. At the beginning of the year, she decided it was finally time to … Read more
Email marketing remains one of the most effective ways for you to connect with your audience. Whether you’re selling your product or services, distributing content, or just trying to raise brand awareness, marketing to your email list can get it done. What are some of the best practices for email marketing? What tactics can you … Read more
After working several corporate jobs, Jaime Jay decided it was time for a change and that the entrepreneurial lifestyle was the way to go. Since then, Jaime has launched several successful businesses and is even on the verge of closing one down in order to pursue more profitable opportunities. For this installment of Today’s Business … Read more
Email marketing should be a priority for any business, whether it is brick and mortar or online. It’s not only cost-effective, but it’s one of the best ways to build a relationship with your customers and ultimately, increase sales. Surprisingly, many businesses today still aren’t using email marketing, and if they are, they aren’t using … Read more
Jeremy Slate has run a gamut of diverse jobs on his journey to becoming an entrepreneur. He started out teaching high school, sold life insurance, worked as a personal trainer and even sold products on Amazon before landing a role with a marketing firm. At that point, everything just came together, and Jeremy has been … Read more
Stacey Howe-Lott is back on the show to speak with Gabe about how to empower people to empower others. Catch up on Stacey’s earlier episode to learn how her business helping students came about, and pick up some real-world advice. Stick with this episode to learn how to structure your talks or speeches to empower … Read more
Email marketing remains one of the most effective ways to connect with your audience. You can send out regular updates and news, as well as debut new products and issue special offers. Thanks to the free email marketing software that is available, it’s never been easier to plan, execute and track your email marketing campaign. … Read more
Curran Alvarez found himself in the unemployment office at 22-years-old and thought, “What am I doing here?” After some soul-searching and a chance encounter with a coworker who would later become his wife, Curran found his way and began his entrepreneurial journey. “That’s when my entire life shifted, and I was introduced to this crazy … Read more
Most entrepreneurs either know right away that they want to be their own boss, or they work a job and quickly realize they don’t want to work for someone else. Liz Pifko falls into this second group. After working at a large law firm for six years, Liz wasn’t feeling challenged. She quickly determined … Read more
If your ideal clients are other businesses, then learning how to market to them correctly is a must if you want your business to thrive. Without a good strategy, your company will struggle. It’s important to realize that marketing to other businesses often involves a much longer sales cycle and more education, than selling to … Read more