The BME Blog
Your destination for expert marketing, technology and leadership education.
10 Creative Techniques for Effective SEO Copywriting
Ever wondered how some content ranks higher on search engines while other posts seem to disappear? That’s the magic of SEO copywriting! It’s more than just inserting keywords – it’s…
How to Implement Color Theory in Brand Identity?
It’s no secret that colors hold immense power. They can evoke emotions, influence perception, and leave a lasting…
7 Ways Chatbots Can Revolutionize Your Email Marketing
Streamlining workflows and maximizing results – that’s the name of the marketing automation game. But what if there…
Building Your Email List: Proven Strategies to Attract More Clients
In today’s digital marketing landscape, a robust email list is an invaluable asset for any business. It fosters…
A/B Testing vs Multivariate Testing: Which is Better for Email?
Optimizing your email marketing strategy is crucial to increase opens, clicks, and, ultimately, sales. That’s where A/B testing…
How To Optimize Email Deliverability For Your Business
Ever hit “send” on an amazing email campaign, only to wonder if it actually reached your subscribers’ inboxes? …
10 Best Practices for a Mobile-Optimized Website
Are you the proud owner of a website that has yet to make the transition to the mobile…
How Does Marketing Consultation Work?
“That’s a neat billboard. I think I’ll call them!” That’s not something you hear much of anymore, or…
The 11 Key Elements Needed in a Marketing Plan Template
Today, we return to the end-all, be-all of long-term business success and growth. Need we even remind you?…
The 7 Marketing Materials You Need to Start a Business
You already know that you need marketing for your business. That’s a given. But you also know that…
How to Build and Keep a Successful Customer Base
You need a new couch for your living room. You have had countless dogs, cats and spills on…
Top 10 Effective Marketing Tactics Today
If you do not market your product, service or brand as a whole, nobody knows you exist. There…
The 4 Ps of Marketing and Marketing Mix Explained
A lot of people think marketing is one-sided. But we have some news for you: It’s not. Marketing…
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How Automating Your Emails Can Help You Establish Authority
If you’re wondering how email marketing can boost your business, know you’re not the only one who has…
Build Your Blog, Build Your Business – How Content Marketing Boosts Your Bottom Line
A content marketing campaign can generate higher sales revenue for your product or service than a traditional marketing…
3 Reasons Why You Should Join Our Team
Business Marketing Engine is a leader in providing marketing services to businesses of all sizes. We have a…
Map Out Your Marketing Trip: The Importance of a Marketing Plan
Marketing works to identify a target market audience that has a need or desire for your product or…
Get Paid for Your Social Media Sharing
#1 If you’re ready to make a change for yourself or your family and start earning up to…
How Podcasts Generate Higher Customer Engagement
You’ve probably utilized things like Facebook, Twitter, LinkedIn, and email marketing to make strides with engaging your audience…
The Best Revenue Advice From A 1st Grader
We can all agree that the main goal of any business is to generate revenue. Sure, there might…
10 Warning Signs You Should Invest More in Business
Growing your business takes time, effort and experimentation. Knowing where to invest is a challenge that all entrepreneurs…
How to Maximize Your Revenue On a Zero-Dollar Budget
Many people spend about $2000-$5000 to start a small business. While this may be a lot of money,…
Increase Your Results Without Paying More for Business
Small and medium-sized businesses do not have limitless marketing budgets. Marketing options need to be thoughtfully considered and…
Marketing: The Good, the Bad and the Ugly
The world of marketing is not for the faint of heart. Grit, determination and hardness of mind toward…
Five Things You Cannot Afford to Get Wrong About Business Marketing
As a business owner, you already understand the value of marketing. However, understanding its importance and implementing a…
Tips That Revenue Pros Want You to Steal
As an entrepreneur, revenue is your lifeline. With business trends changing constantly, it is crucial to stay updated…
Why We’re in Love with Revenue (And Why You Will Be, too!)
It seems like a given, but it should be said, anyway: revenue is good. If you’re in any…
How to Learn From the Most Influential People in the Business Industry
Whether you are a new entrepreneur or have been running a business for years, one of the keys…
Business Marketing: 20 Do’s and Don’ts
Marketing a business is a tricky mix between science and art. Sure, there are proven methods that can…
5 Tools Everyone In The Marketing Industry Needs to Use to Get Ahead
Craftsmen are only as effective as the tools at their disposal. Whether you are building houses or a…
What Does It Really Mean to Be an Entrepreneur
The word “entrepreneur” gets bandied around a lot. But, many people use it freely without truly understanding exactly…
15 Unknown Tools Every Marketing Rockstar Uses Daily
In the digital marketing world, everything is always changing, and new trends are popping up constantly. As an…
Don’t Buy What the “Experts” Tell You About Marketing
One fact holds true in life and in business: there are no shortcuts. No hack, gimmick or magic…
Tips That Revenue Pros Want You to Steal
As an entrepreneur, revenue is your lifeline. With business trends changing constantly, it is crucial to stay updated…
Why We’re in Love with Revenue (And Why You Will Be, too!)
It seems like a given, but it should be said, anyway: revenue is good. If you’re in any…
How to Learn From the Most Influential People in the Business Industry
Whether you are a new entrepreneur or have been running a business for years, one of the keys…
Business Marketing: 20 Do’s and Don’ts
Marketing a business is a tricky mix between science and art. Sure, there are proven methods that can…