The BME Blog
Your destination for expert marketing, technology and leadership education.
10 Creative Techniques for Effective SEO Copywriting
Ever wondered how some content ranks higher on search engines while other posts seem to disappear? That’s the magic of SEO copywriting! It’s more than just inserting keywords – it’s…
Local SEO: The Future and the Secret Formula of Success
Google has cemented itself as one of the local businesses most critical marketing partners worldwide. Think about it….
4 Types of Website Audits and Their Connection to SEO
Are you wondering how to do a website audit? Do you know if your website is performing well?…
The 10 Blue Links: What Happened to Them?
If you ask anyone who doesn’t live under a rock, “which is the best search engine?” they would…
The 10-Step Best Website Redesign Checklist for 2023
Before we begin discussing website redesign, I have a question: who is your best sales representative? Think of…
What is Mobile Optimization? Key Stats for Business Owners
People used to get away with sloppy websites with poor mobile user experiences, but those days are long…
How Search Intent Impacts Your SEO Campaigns
Are you frustrated with low-quality leads from your search engine optimization (SEO) campaigns? Do the keywords you choose…
Situation Analysis for a Strategic Marketing Plan
If you’re in business marketing, you know how important it is to develop new strategies. What tools do…
How to Plan a Marketing Budget in 2021
Businesses have a lot of marketing expenses. You might be a new small business owner who just realized…
SMART Sales Goals: Definition, Guide and Examples
As a salesperson, setting goals is a great way to keep your team motivated and focused on a…
8 Simple Steps to Find Your Target Audience
Your target audience is essential to your business. Without an audience to market to purchase your product or…
Top 8 Reasons Why Buyer Persona is Essential to Your Business
You’ve probably heard the term buyer persona quite a bit in business. If you’re a business owner with…
What is the Purpose of a Marketing Plan?
You’ve likely heard that having a marketing plan in place is essential. Whoever told you that was correct,…
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The 7 things you Need to Start Posting on Social Media Today
While most business leaders know that they should be posting on social media, the real question they have…
Top 10 Ways to Build Connections on Social Media
Social media is a powerful way to connect with your loyal customers and prospective clients alike, but only…
3 Reasons Why Salaries Are Increasing But Sales Are Not
As a business owner, one of the hardest things you’ll have to determine is how much to pay…
Emails with Ease: The 3 Reasons Why You Should Automate Your Emails
When you’re looking to improve your business, look no further than your inbox. How many of the emails…
Finding Copy in Everyday Life
One of the biggest struggles of keeping fresh content up on your business’s blog is not always creating…
How to Build a Dynamic Sales Team
Sales and the act of selling are vital to any business. You may not be selling a product…
Seven Products That’ll Boost Your Revenue
As a business owner, you need to know which products and strategies are going to help your company…
15 Unknown Tools Every Marketing Rockstar Uses Daily
In the digital marketing world, everything is always changing, and new trends are popping up constantly. As an…
Don’t Buy What the “Experts” Tell You About Marketing
One fact holds true in life and in business: there are no shortcuts. No hack, gimmick or magic…
Tips That Revenue Pros Want You to Steal
As an entrepreneur, revenue is your lifeline. With business trends changing constantly, it is crucial to stay updated…
Why We’re in Love with Revenue (And Why You Will Be, too!)
It seems like a given, but it should be said, anyway: revenue is good. If you’re in any…
How to Learn From the Most Influential People in the Business Industry
Whether you are a new entrepreneur or have been running a business for years, one of the keys…
Take Control of Your Workforce Management With These Tips
When it comes to running your business as smoothly as possible, you have to rely on your employees…
How to Choose the Right Entrepreneurship Degree
Earning a degree can help you navigate the job market, whether you work for a business or if…
Building a Strong Business: 20 Marketing Technology Tools for a Solid Foundation
Here are the Lessons You’ll Learn in this Guide: 1. Top Marketing Tech Tools to Finish 2023 Strong…
Follow the Leaders: The Business Marketing Brand-Builders You Need to Implement
Here are the Lessons You’ll Learn in this Guide: Managing a B2B Campaign: The Basics & Beyond Start…
How to Achieve Long Term Success with Small Micro Steps
Are you stuck trying to get motivated? This simple approach has been very successful for me over the…
The Changing Face of Business Marketing: Why You Need to Be Innovative to Succeed
Here’s What You’re Going to Learn in This Guide: Getting a Handle on Inbound vs. Outbound Business Marketing…
5 Tools Everyone In The Marketing Industry Needs to Use to Get Ahead
Craftsmen are only as effective as the tools at their disposal. Whether you are building houses or a…
What Does It Really Mean to Be an Entrepreneur
The word “entrepreneur” gets bandied around a lot. But, many people use it freely without truly understanding exactly…
Take Control of Your Workforce Management With These Tips
When it comes to running your business as smoothly as possible, you have to rely on your employees…
How to Choose the Right Entrepreneurship Degree
Earning a degree can help you navigate the job market, whether you work for a business or if…
Building a Strong Business: 20 Marketing Technology Tools for a Solid Foundation
Here are the Lessons You’ll Learn in this Guide: 1. Top Marketing Tech Tools to Finish 2023 Strong…
Follow the Leaders: The Business Marketing Brand-Builders You Need to Implement
Here are the Lessons You’ll Learn in this Guide: Managing a B2B Campaign: The Basics & Beyond Start…