When you’re focusing your efforts on growing your business to lead generation and increasing sales, few campaigns will deliver better results than email marketing. With that noted, there is a right and a wrong way in which to do anything, and this couldn’t hold truer for email marketing campaigns. Done well, they can provide your … Read more
As an entrepreneur, it is important always to be looking for ways to grow your business. One of the easiest ways you can do so is by using your email. Although it may seem like an overly simple solution, it is truly an excellent way to get your name out there and improve every aspect … Read more
As a small business owner, you likely already know that email is a great marketing tool. However, doing all the work yourself can be a cumbersome task that can take you away from the other responsibilities of running your business. Sometimes the best solution is to work with an email marketing service that can take … Read more
Email marketing remains one of the most effective ways for you to connect with your audience. Whether you’re selling your product or services, distributing content, or just trying to raise brand awareness, marketing to your email list can get it done. What are some of the best practices for email marketing? What tactics can you … Read more
Email marketing should be a priority for any business, whether it is brick and mortar or online. It’s not only cost-effective, but it’s one of the best ways to build a relationship with your customers and ultimately, increase sales. Surprisingly, many businesses today still aren’t using email marketing, and if they are, they aren’t using … Read more
Email marketing remains one of the most effective ways to connect with your audience. You can send out regular updates and news, as well as debut new products and issue special offers. Thanks to the free email marketing software that is available, it’s never been easier to plan, execute and track your email marketing campaign. … Read more
The technical term for an email series from an entrepreneur to his or her following is the autoresponder series. Such is a sequence of related emails that can be put together as a course or series of practical helps or sales success stories. The idea is to give away valuable content with no strings. You … Read more
Automating your marketing is the key to success, so today I’m going to show you everything that you need to know about marketing automation using Business Marketing Engine!